Make something that speaks to the remorseless adventurer. A brand for those who enjoy playing chicken with trees, are motivated by hypothermia, and whose legacy is first tracks. It’s for those who wake up before the rooster crows and return long after the dinner bell has rung. Welcome to PEAK. A premium performance layering system for the active lifestyle pushing for more.

We developed the branding, the packaging, the marketing, the in-store presence, and all the details in between. As avid outdoors people ourselves, we love this brand, wear this brand, and hang our double-layered soft wool blend hat on this brand. How’s that for loyalty?